Business Balls

Business balls

Business balls is a site that gives out free listing on commonly used demographics, lifestyles and geodemographical classifications. Listed from Acorn they are an accurate display of demographics in Britain. Social class and definations are mainly used by marketing professionals, researchers for the statistical market and social marketers.

Summary of brief

To produce an A2 final artwork representing my expression through the fact chosen in information design format. This allowing a greater understanding of my chosen fact towards the consumer. While being able to generate multiple ideas and concepts in the process of creating my final artwork my experimentation and creative approach will also be taken into count and expressed to a maximum level. All of which will inspired by own abilities and research into said area.

Form

Form are a Graphic Design company based in London. Founded by Paul West and Paula Benson, form is aimed at making passionate work and problem solving for the visual world. They take a lot into their process of work: ensuring the environment is kept safe, making a positive difference to their clients, challenging their own design process and taking in the world around them. Their clients range from music labels and artists to TV and fashion. Working in such a broad atmosphere its hard to see Form getting stuck at any hurdle when it comes to creating visually indulging material.

Audience Groups

These socializing networks work close with promoting certain aspects in today's media. If it be bands or comedians. These company's target their audiences touch points and exploit them by putting relevant information on the users page, in the interest of every individual user. By taking inspiration and findings from these networks i can work at exploiting my target audience and their interests.

Audience Enviroments 3

The activities this audience takes part in are a massive part of their life. So learning what activities this target audience take part in will allow me to figure out how to represent my final in the outside world. If it be aiming to place them around these areas of leisure or actually basing my final product on them, it will help me to make the best possible outcome.

Audience Enviroments 2

My target audiences choice of travel is key to knowing where to display my product. Using trains and buses as canvas's for my work would work out well to get people to notice it as they are communiting for a certain period of time on these versions of transport. Cars and walking to their destinations would mean using the environment they travel through. Billboards and signs would be some of the first ideas to become the medium for my poster.

Audience Enviroments 1

the target audiences enviroment is unique to knowing the placement of my product. If it be placed on a billboard or if it be placed on a wall on the street. Knowing my target audiences living spaces is a strong indication of where i should think about placing my finished product and making it suitable for said environment. Looking into the accommodation tells me where these people may live or how they live. Usually being in flats or small houses in urban environments i can work with this to my advantage.